Wales and Real Madrid winger Gareth Bale has launched a new esports organisation called Ellevens Esports.

Gareth Bale has won four Champions League titles with Real Madrid

It is co-owned with 38 Entertainment Group, founded by entrepreneur Jonathan Kark and former footballer Larry Cohen.

It includes a team which will make its debut at the Fifa eClub World Cup in Milan this week.

Bale is also inviting gamers from around the world to participate in a talent hunt to gain a professional contract with their teams.

n a statement Bale said: “There are similarities between football and esports in that it takes real dedication and sacrifice to reach the top of your game.

“I am looking to recruit a team of world-class players for Ellevens across a variety of games.

“Unearthing new talent is an exciting part of the process and it’s been really exciting to be involved in selecting our line-up of players so far.”

Among the recruits so far are players from Brazil, as well as Newport in Bale’s home country of Wales.

Ellevens also plans to expand to other esports multiplayer platforms such as Counter-Strike: Global Offensive, Fortnite and Rocket League.